This week, Elon Musk joined Twitter after making a scandalous purchase that led to legal fights and economic pressures. Since this happened, there have been quick changes that haven’t gotten rid of the controversy, since we already know that some of the businessman’s decisions, who was born in South Africa and became an American citizen, can be controversial.
Elon Musk started it all when he posted several complaints about his content control system on Twitter. He said that it censored content and had too strict rules, and he suggested that some people who had been kicked off the network should get their accounts back. social to pay attention to what is written in it. For example, nothing more or less than the controversial and dangerous Donald Trump, whose account was taken down because it caused uprisings in American society and stirred up hate and discrimination. But Musk thought this was “morally wrong and extremely stupid,” so one of his first plans is to give the account back to the former president of the United States. Even though this hasn’t been done yet, we can bet that it’s on the list of Twitter’s main investor.
Regarding Twitter’s reduction in force, unfortunately there is no choice when the company is losing over $4M/day.
Everyone exited was offered 3 months of severance, which is 50% more than legally required.
— Elon Musk (@elonmusk) November 4, 2022
On the other hand, in Elon Musk’s first week as CEO of Twitter, the following things have been made public:
Get paid for verified accounts
Ever since Elon Musk started to think about buying Twitter, there was a rumor that he would want to get paid to use it in the future. But now that he is in charge of the social network, this is a real possibility. Even though it hasn’t started yet, there doesn’t seem to be any way around the fact that if a Twitter user wants his account to be verified, he will have to pay a monthly fee of $8, which he himself has said is very reasonable, and he has even made fun of it with some memes on his own account. What’s the upside? According to the official announcement, one of the benefits of the update is that there will be half as many ads because the social network will be less financially dependent on them. Another benefit is that people will be able to post longer videos on Twitter, and quality content will be ranked higher.
Mass layoffs
Elon Musk started a huge round of layoffs at the company on Friday. CEO Parag Agrawal and CFO Ned Segal were among the first people to lose their jobs. In Mexico, too, it had an effect, but mostly on the way content was chosen. The plan is to let go of about half of Twitter’s current employees. Even though Twitter makes about $5.08 billion a year in revenue (2021), it still loses about $200 million after taking out salaries (about $1.2 billion) and operating costs. For the same reason, Musk has said that Twitter loses $4 million per day to explain the controversial decision to fire 3,700 people, which is 50% of the staff at the moment.
Buying Twitter is an accelerant to creating X, the everything app
— Elon Musk (@elonmusk) October 4, 2022
Upcoming plans
The world’s richest person had been complaining for years about how many bots were on the platform. So, in his plans for the future, we can be sure that a number of accounts will be deleted. There will also be a number of other changes that will make Twitter a different app than it is now, or at least that’s what Elon Musk promises. Some experts think that it is trying to be like the popular Chinese app WeChat, which is a kind of “superapp” that combines different services like messaging, social networks, digital payments, and food orders on a single platform. There is nothing like this in the West yet. Changing the platform into something very different could turn off its current users, some of whom have already closed their accounts, but it could also bring in a new audience. It won’t be long before we know.
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