The Lord of the Rings: The Rings of Power has set a new record. Amazon Prime Video has reported that the LOTR prequel series attracted 25 million global views in its first 24 hours, making it the service’s most successful premiere ever. Amazon has already invested over a billion dollars (about Rs. 7,993 crores) for its five-season commitment, making this a significant accomplishment. On September 2, the first two episodes of The Rings of Power aired exclusively on Prime Video.
Jennifer Salke, head of Amazon Studios, said in a prepared statement, in reference to The Rings of Power’s accomplishment, “It is somehow fitting that Tolkien’s stories — among the most popular of all time, and what many consider the true origin of the fantasy genre — have led us to this proud moment.” “I am extremely appreciative of the Tolkien Estate, as well as our showrunners J.D. Payne and Patrick McKay, executive producer Lindsey Weber, actors, and crew, for their ceaseless collaboration and infinite creative energy. And the tens of millions of people watching, who are plainly as passionate about Middle-earth as we are, are our actual success indicator.”
While the record-breaking figures are impressive, it is important to note that this is the first time Amazon has publicly disclosed its internal TV ratings. In addition, Prime Video, like the majority of streaming providers, has not provided a clear explanation of how viewing counts are determined. It is unknown whether the results were based on click-throughs or reaching a particular time stamp in an episode of The Rings of Power. The Lord of the Rings prequel series premiered exclusively on Prime Video in over 240 countries and territories around the world.
— The Lord of the Rings on Prime (@LOTRonPrime) September 3, 2022
The eight-part series continues every Friday at 9:30 a.m. IST, beginning with The Rings of Power episode 3 on September 9. The first season of The Rings of Power is scheduled to conclude on October 14, making way for the second season, for which main photography begins in October. With the second season of The Rings of Power, co-showrunners Patrick McKay and J.D. Payne will relocate from New Zealand to the United Kingdom.
The Lord of the Rings: The Rings of Power takes place thousands of years before the events of the Peter Jackson films and examines the immense history of Middle-Second earth’s Age. Among the latest TV series, this show is anticipated to detail the origin of Sauron, the creator of the One Ring. Morfydd Clark, Robert Arayamo (Mindhunter), Cynthia Addai-Robinson, Maxim Baldry, Owain Arthur, Nazanin Boniadi, Ismael Cruz Córdova, Charles Edwards (The Crown), Markella Kavenagh, and Charlie Vickers comprise the ensemble cast of the series.
In India, new episodes of The Lord of the Rings: The Rings of Power air every Friday at 9:30 a.m. IST on Amazon Prime Video.
The Lord of the Rings: The Rings of Power
- Release Date: 2 September 2022
- Genre: Adventure, Fantasy
- Duration: 2min
- Cast: Robert Aramayo, Owain Arthur, Nazanin Boniadi, Morfydd Clark, Ismael Cruz Córdova, Ema Horvath, Markella Kavenagh, Joseph Mawle, Tyroe Muhafidin, Sophia Nomvete
- Director: J. A. Bayona, Wayne Che Yip, Charlotte Brändström
- Music: Bear McCreary
- Producer: J. D. Payne, Patrick McKay, Lindsey Weber, Callum Greene, J. A. Bayona, Belén Atienza, Justin Doble, Jason Cahill, Gennifer Hutchison, Bruce Richmond, Sharon Tal Yguado
- Production: Amazon Studios, Tolkien Estate, Tolkien Trust, HarperCollins, New Line Cinema
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